Product Insight Blog
Insights to Product Management and other topics...
A Roadmap to Know Your Customers
As product managers we understand the importance of knowing what our customers want to buy, but how do we gain this knowledge.
Some common ways to gain this knowledge involve including metrics. For example, give your customer a survey of questions and capture the responses analytically or solicit feedback from your sales team and [...]
Product Management is an art, not a process
“Imagination is more important than knowledge.” - Albert Einstein.
There is a new movement in product management that has me very concerned. The movement is to define exactly what the product management function is, what a product manager should do (and even more troubling what the PM should not do), and the very specific way [...]
ProductCamp Atlanta
I have to admit, I normally come home from networking events and tell my wife that I just wasted another hour and a half of my life, but ProductCamp Atlanta was completely different. They marketed it would be different and they held up their end of the bargain. I wasn’t even going to [...]
